For episode 3 of the “Business Savvy” podcast, host Nick Werker welcomes Patrik Connole, the Director of Organic Marketing at Oozle Media. This episode covers everything home service business owners need to know about managing their reputation and increasing online visibility.
In their conversation, Nick and Patrik discuss:
- Recent marketing trends for the home services industry.
- How businesses can improve visibility with local consumers.
- Best practices for responding to bad reviews.
- How to identify and report spam Google My Business listings.
- Why call tracking is an essential tool for growing companies.