Is your business struggling to secure leads in today’s highly competitive environment? When there’s a long list of local electricians just a Google search away, customers have more options than ever. If you’re struggling to stand out from among your competitors, you might need to think outside the box when it comes to securing new customers.
Have you considered expanding your business to service your local Spanish-speaking community? Recent census data estimates that there are over 41 million Americans who speak Spanish at home, so there’s a good chance that no matter where you are, there’s a sizable community of Spanish speakers in your area.
But if your staff isn’t bilingual, it can be difficult to compete in that market. That’s where Ring Savvy’s 100 percent U.S.-based virtual receptionists can help. Below, we’ll go into detail on how our bilingual answering service will help you capture more customers by expanding your customer base and securing long-term customer relationships.
Corner Your Local Spanish-Speaking Market
Depending on your area, there may not be many licensed electricians equipped to serve Spanish-speaking customers. That means there’s much less competition for new leads in those communities, communities that have just as much a need for electricians as any other.
Ring Savvy can help you break into your local Spanish-speaking market. When Spanish-speaking customers call your business, they’ll reach one of our bilingual virtual receptionists, who can immediately schedule them into your calendar for an appointment. Because you decide which dates and times work best for you, we’ll never overbook you. Customers who have an appointment will be much less likely to try to find another electrician, especially if you’re one of the few who can help them in Spanish.
In addition, if Spanish-speaking customers call your number for emergency work, our virtual receptionists will be able to dispatch your electricians to them immediately. All we’ll need is your electricians’ contact information and schedule, and our virtual receptionists will be able to be the go-between for you and your customers. When you’re equipped for emergency work, you’ll be able to secure customers who need help immediately, as they’ll be looking for the most responsive electrician they can find.
Convert New Leads Into Long-Time Customers
Our bilingual answering service will do more than just capture new customers. When you’re able to communicate with Spanish-speaking customers in their language, you’ll be able to establish a base of loyal, long-time customers in your local community.
It can be difficult or even embarrassing to have to use a language you’re not familiar with to describe highly technical problems. Someone who might not know the English word for their fuse box will be grateful to be able to communicate their wiring problem to our virtual receptionists during new customer intake. After every call, you’ll get the information our virtual receptionists collect through an email or text message, allowing you to send an electrician out to finish the job with all the info you need. Once customers have described their problem to an extension of your business, they’re much less likely to look for another electrician.
Another benefit of expanding your business to service your local Spanish-speaking community is that those communities tend to be close-knit, with large groups of family and friends who communicate regularly. If you make a good impression on your customers, they’ll pass your name on to the people close to them, earning you a reputation as a stellar electrician who can help Spanish-speaking customers with ease.
We’ll Help Your Business Stand Out From Your Competition
Here at Ring Savvy, we understand that lead capturing is the lifeblood of any growing business. That’s why we train our receptionists and design our service to capture as many leads as possible. With our bilingual answering service for electricians, you’ll capture more customers and distinguish yourself from the many electricians in your area.
But there’s more Ring Savvy can do to support your business and expand your customer base. If you decide you want to open your business up to taking overnight and weekend calls, our virtual receptionists are available 24/7 to help you grow. And, if you already have someone answering your phones, our overflow call handling can let us support your business by answering the calls your staff might miss.
Want to improve your lead capturing and expand your customer base? Click here or call 631-363-1000 to sign up for our free trial. For a limited time, we’re offering businesses that sign up with our service their first 400 minutes free.